This was a pitch for a supper club nestled in the heart of rural Oxfordshire. Inspired by the farm’s unpretentious, hands-on approach to cooking, the brand embraces simplicity with every element—from the hand-drawn illustrations to the unfiltered moments captured in the photography—reinforcing its no-frills attitude toward dining. Rooted in tradition with a contemporary flare, this identity aims to capture the true spirit of farm-to-fork dining.